Kodak · ISO 800 Color negative

Kodak Max 800

Color negative ISO 800 Discontinued zoom point-and-shoot · cool bias · wide overexposure latitude

Kodak sold Max 800 with the camera-shake problem in mind. The film hit drugstore shelves in 2000 aimed at consumer zoom point-and-shoots, where the long end of a 38-105mm lens at f/9 meant any indoor shot was guaranteed motion blur on ISO 200. Loading 800 in those cameras pulled shutter speeds back to something a shaky hand could hold. The marketing emphasized the zoom angle directly: rolls came labeled Max Zoom 800 for years, and Kodak put little zoom-lens icons on the box.

The look is the strange part. Where Gold 800 reads warm in a familiar consumer Kodak way, Max 800 leans cool, with a faint blue cast that shows up most in shaded skin and overcast skies. Greens are accurate. Reds come back slightly muted. Some users called the palette bland; others called it weird. The film sits oddly in the high-speed consumer slot.

Latitude on the overexposure side is the saving grace. Three stops over and prints still come back acceptable. A stop under and the shadows go to mud. That asymmetry is consistent across all the consumer 800 speeds Kodak made in the late nineties and reflects how minilabs were tuned to handle accidental overexposure from disposable cameras.

Compared with Fuji Superia X-tra 800, Max 800 ran cooler and grainier; the Fuji had tighter grain and more natural reds. Compared with Portra 800, the Max was the cheap nephew with a wider grain pattern and less neutral color.

Available only in 35mm during its production run. Roll counts of 12, 24, and 36 exposures showed up at drugstores into the mid 2000s. Kodak quietly dropped the Max 800 branding by around 2007 as the consumer film market collapsed. Freezer stock is what you find now.

Reciprocity exponent is 1.20. Zone Light Meter applies the correction past one second. A metered 30-second exposure becomes about 60 seconds at the negative. For expired Max 800, add another stop or so to compensate for speed loss, and accept that the color drift will be unpredictable depending on how the rolls were stored.

How the app handles this stock

  • Box speed: ISO 800. Picker exposes pull/push chips so you can shoot it at any speed you want and the meter follows.
  • Reciprocity: Above one second the app raises metered time to the power of 1.20.
  • Expired film: if you load an old roll, set the expiry year and storage in the app and the ISO scales for you. Color negative decay rates are baked in.

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