Fujifilm · ISO 250 Cinema

Fujifilm Eterna Vivid 250D 8546

Cinema ISO 250 Discontinued Motion picture high-saturation · daylight-250 · cool-palette

Eterna Vivid 250D 8546 was the daylight half of Fuji's Vivid cinema line, launched in 2010 as a higher-contrast alternative to the regular Eterna 250D for productions that wanted the look closer to the negative rather than tuned in the DI. Daylight balance at 5500K, ISO 250, with latitude wide enough that cinematographers pushed it to 400 or 800 without breaking grain.

The credit list is short because the stock only ran from 2010 until Fuji killed all motion picture production on March 31, 2013, but the productions that did pick it were significant. Linus Sandgren shot American Hustle (2013) for David O. Russell on a Fuji-only package built around 8546 and 8547. Tom Stern used it on The Hunger Games (2012) under Gary Ross. The Intouchables, Promised Land for Gus Van Sant, Assayas's Something in the Air, and Kormakur's Contraband all carry 8546.

The Vivid character is real but specific. Carlos Garcia's first-hand still review noted that despite the Vivid branding, greens and yellows read flat and the palette skews cool with cyan-leaning blues and saturated reds. That cool-blue character was what cinematographers wanted for urban exteriors and overcast scenes, and what makes the stock less interesting for landscape work where you want green response. Compared with Kodak Vision3 250D (5207), which runs warmer in highlight, 8546 sits cooler and punchier.

For still use the stock cross-processes through C-41 after the rem-jet pre-wash. Rate it at 250 for faithful daylight, drop to 200 in shade for cleaner shadow density. Skin tones come back cool. Feature or flaw, your call.

Short ends in 35mm, sealed 400-foot magazines, re-canned bulk through cinema supply specialists. The 16mm sibling is 8646.

Reciprocity exponent is 1.10. Zone Light Meter applies the correction past one second. A metered 8-second exposure becomes about 11 seconds at the negative. The stock was designed for cinema shutter speeds where reciprocity never came up; for still tripod work, the correction stays gentle.

How the app handles this stock

  • Box speed: ISO 250. Picker exposes pull/push chips so you can shoot it at any speed you want and the meter follows.
  • Reciprocity: Above one second the app raises metered time to the power of 1.10.
  • Expired film: if you load an old roll, set the expiry year and storage in the app and the ISO scales for you. Cinema decay rates are baked in.

More from Fujifilm

Related reading

← Back to the full film catalog

Search documentation